Privacy policy

Last updated: January 22, 2025

1. SCOPE AND APPLICATION

Weactive (“Company” or “we”) wants you to be familiar with how we collect, use and disclose information from and about you.  This Privacy Policy describes our practices in connection with business-to-business related services (the “Website”).  

California residents, please see the California Consumer Privacy Act Notice in Section 8 below.  By using the Website, you agree to the terms and conditions of this Privacy Policy.  Information about our affiliated companies (“Company Affiliates”) is available at www.weactiveinc.com.

The Website is for a general audience, are not targeted to children, and do not knowingly collect personal information from children under 13 years of age.

This Privacy Policy applies to all users, including both those who use the Website without being registered with a Company B2B Service and those who have registered with a Company B2B Service.  This Privacy Policy applies to Company’s collection and use of your personal information (i.e., information that identifies a specific person, such as full name or email address).  It also describes generally Company’s practices for handling non-personal information (for example, demographics and services usage). 

2. COLLECTION OF INFORMATION

Depending on your interactions with us, Company and our service providers may collect the following information from and about you: 

Registration Information is the information you submit to register for the Website, for example, to create an account, register for or participate in an event, or receive a newsletter.  Registration Information may also include, for example, name, email address, address, and phone number. 

Activity Information.  When you access and interact with the Website, Company and its service providers may collect certain information about those visits.  For example, in order to permit your connection to the Website, our servers receive and record information about your computer, device, and browser, including potentially your IP address, browser type, and other software or hardware information.  If you access the Website from a mobile or other device, we may collect a unique device identifier assigned to that device, geolocation data (including your precise location), or other transactional information for that device. 

Cookies and other tracking technologies (such as browser cookies, pixels, beacons, and local storage, and other mechanisms) collect and store data in different ways.  Some of these technologies store data in the browser or on your device, while others use network-related information (such as your IP address) to recognize your device.  Company’s websites, apps and other services use these technologies, for example, when you first request a web page and then store the data on your computer or other device so the website or other service can access information when you make subsequent requests for pages from that service.  These technologies may also be used to collect and store information about your usage of the Website, such as pages you have visited, search history, and the video and other content you have viewed.

Other parties that support the Website by providing services, such as tracking aggregate Website usage statistics, may also use these technologies to collect similar information when you use the Website or other parties’ services.      

Your browser may be initially set to accept cookies, but you can change your settings to notify you when a cookie is being set or updated, and to block cookies altogether.  Please consult the “Help” section of your browser for more information, including on how to clear data from local storage and, depending on your browser, how to turn off other data collection by the browser.  For more information about Google Analytics, please review the site “How Google uses information from sites or apps that use our services,” located at https://policies.google.com/technologies/partner-sites?hl=en-US.  To opt out of Google Analytics specifically, please go to https://tools.google.com/dlpage/gaoptout.  Please note that by blocking any or all cookies, you may not have access to certain features, content or personalization available through the Website.

Information from Other Sources.  We may supplement the information we collect with information from other sources, such as publicly available information about your online and offline activity from social media services, advertisers, commercially available sources, and information from our Company Affiliates or business partners. 

Depending on your interactions with us, Company may not have collected information from you for each of the categories above.

‘Do Not Track’.  At this time, we do not respond to the ‘Do Not Track’ signal, as we await the work of interested stakeholders and others to develop standards for how the ‘Do Not Track’ signal should be interpreted.

3. USE AND DISCLOSURE

We may use and disclose some or all of the information we collect from and about you for the following purposes:

To provide the Company Services.  We use information we collect from and about you to provide the Company Services.  This may include:

• to measure, maintain and improve those Company Services and features and to develop new products and services, including making inferences, conducting research and quality and safety assurance measures;

• to perform identity verification;

• to provide you with customer support and to respond to inquiries. This may include the use of chatbots.  Please note that your inquiries and responses to these chatbots may be transcribed and retained.

• to maintain our facilities and infrastructure;

• to comply with internal policies, including accounting, audit, and other internal functions; and

• to maintain records, conduct risk and security controls, and monitoring. 

To allow service providers to assist us in providing and managing the Website.  Information we collect from and about you may be made available to certain service providers, such as contractors, chatbot providers, analytics and other measurement companies, and agents or sponsors, who help us analyze and understand your use of the Website, organize and/or host events, and manage and/or provide the Website.  

To contact you.  Company may periodically send emails or notifications related to the Website.  If you want to stop receiving emails, you can follow unsubscribe links at the bottom of promotional emails or contact Company as set forth in Section 7.  There are certain service notification and other emails that you may not opt-out of, such as notifications of changes to the Website or policies. 

To share with our Company Affiliates.  Company may share information we collect from and about you as described in this Privacy Policy with Company Affiliates for the purposes described in this Privacy Policy.  A link to a website that lists Company Affiliates can be found at the beginning of this policy.  Users who visit Company Affiliates’ services should still refer to their separate privacy policies, which may differ in some respects from this Privacy Policy.

To deliver video content.  In the ordinary course of our business, we may share information that we collect from or about you with other parties in order to process your requests and fulfill your orders for video content offered through the Website.

To protect the rights of Company and others.  There may be instances when Company may use or disclose information we collect from and about you as described in this Privacy Policy, including situations where Company has a good faith belief that such use or disclosure is necessary in order to: (i) protect, enforce, or defend the legal rights, privacy, safety, or property of Company, our Company Affiliates or our or their employees, agents and contractors (including enforcement of our agreements and our terms of use); (ii) protect the safety, privacy, and security of users of the Website or members of the public; (iii) protect against fraud or for risk management purposes; (iv) comply with the law or legal process; or (v) respond to requests from public and government authorities. 

To complete a merger or sale of assets or other corporate transaction.  If Company sells all or part of its business or makes a sale or transfer of its assets or is otherwise involved in an acquisition, reorganization, merger or transfer of all or a part of its business, or other corporate transaction (including in connection with a bankruptcy or similar proceedings), Company may transfer or disclose information we collect from and about you as described in this Privacy Policy to the party or parties involved in the transaction as part of that transaction.

Depending on your interactions with us, Company may not have collected, used or disclosed information from you in each of the categories above, and to the extent that Company has disclosed information from or about you, it may not include all of the information that we collect from and about you as described in this Privacy Policy.

Please note that when the information collected from or about you does not identify you as a specific person, we may use that information for any purpose or share it with other parties, to the extent permitted by applicable law.

 4. SECURITY

Company uses commercially reasonable administrative, technical, personnel, and physical measures designed to safeguard information in its possession against loss, theft and unauthorized use, disclosure, or modification.  However, no security system is perfect, and we cannot guarantee the absolute security of your information.

5. USER ACCESS AND CONTROL

If you would like to access, review, correct, update, suppress, delete, or otherwise limit our use of your personal information you have previously provided directly to us, you may contact us as outlined in Section 7.  In your request, please include your email address, name, address, and telephone number and specify clearly what information you would like to access, change, update, suppress, or delete.  We will try to comply with your request as soon as reasonably practicable and consistent with applicable law.  Please note that subject to applicable law, in some cases we may not comply with your request where we may require your information in order to comply with applicable law, or to protect, enforce or defend our rights or employee rights, or those of a Company Affiliate.

If you are a resident of California, please see the section entitled “California Consumer Privacy Act Notice,” below, for more information about the rights you have under California law.

If you are a California resident, you may request that we not share your personal information on a going-forward basis with Company Affiliates or unaffiliated third parties for their direct marketing purposes by sending an email to cs@weactiveinc.com with “Disclosure Opt-out” in the subject line and your full name, email address, postal address and the specific Company B2B Service you have subscribed to in the body of the email.  We will try to comply with your request(s) as soon as reasonably practicable and consistent with applicable law.

6. OTHER IMPORTANT INFORMATION

Updates to Privacy Policy.  Company may modify this Privacy Policy.  Please look at the Effective Date at the top of this Privacy Policy to see when this Privacy Policy was last revised.  Any changes to this Privacy Policy will become effective when we post the revised Privacy Policy on the Website. 

Location of Data.  The Website are hosted in and managed from the United States.  If you are a user located outside the United States, you understand and consent to having any personal information processed in the United States or in any other country in which we have facilities or in which we engage service providers.  The United States and other countries’ data protection laws may not be the same as those in your jurisdiction.  In certain circumstances, courts, law enforcement agencies, regulatory agencies or security authorities in the United States may be entitled to access your personal information.

Linked Services.  The Website may be linked to sites operated by unaffiliated companies, and may carry advertisements or offer content, functionality, games, newsletters, contests or sweepstakes, or applications developed and maintained by unaffiliated companies.  Company is not responsible for the privacy practices of unaffiliated companies, and once you leave the Website, you should check the applicable privacy policy of the other service.   

In addition, Company is not responsible for the privacy or data security practices of other organizations, such as Meta, X (formerly Twitter), Apple, Google, Microsoft or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider, or device manufacturer, including in connection with any information you disclose to other organizations through or in connection with the Website.

Data Retention.  We will retain your information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or allowed by law. 

We may also retain backup information related to your account on our servers even beyond what is legally required and after cancellation or your request for deletion, for fraud detection or to comply with applicable law or our internal security or recordkeeping policies.  It may not always be possible to completely remove or delete all of your information due to technical constraints or contractual, financial or legal requirements.

Deidentified Information. To the extent we process “deidentified” personal information, as defined under applicable law, we will maintain and use that information in deidentified form and will not attempt to reidentify the information except as permitted by applicable law.

7. CONTACT US

If you have questions about this Privacy Policy, please contact us at:

Email: cs@weactiveinc.com

8. CALIFORNIA CONSUMER PRIVACY ACT NOTICE

Sale and Sharing of Personal Information.  We do not “sell” or “share” Personal Information of B2B Contacts, as those terms are defined by the CCPA. Please note that the CCPA definitions of “sale” and “share” do not include, for example, the transfer of Personal Information as an asset that is part of a merger, bankruptcy, or other similar transaction involving all or any portion of our business.

Sensitive Personal Information.  We do not process “sensitive” Personal Information of B2B Contacts for purposes other than those specified in the CCPA Regulations section 7027(m) (such as to provide our products and services and for security purposes).

Sources of Personal Information.  We collect this Personal Information directly from California B2B Contacts themselves, as well as from entities that employ the B2B Contact and are conducting due diligence or providing or receiving a product or service from Company; joint marketing, co-branding, and co-promotional partners; Company Affiliates; and sources of demographic and other information.  Depending on the individual’s interactions with us, Company may not have collected Personal Information from each (or any) of these categories of sources.  

Purposes.  We may use Personal Information and/or disclose it to third parties for the following purposes:

• to operate, manage, and maintain our business, including in connection with a sale, acquisition, reorganization, merger, transfer of all or a part of our business, or other corporate transaction (including in connection with a bankruptcy or similar proceedings);

• to provide our products and services;

• to accomplish our business purposes and objectives, including: 

• developing, improving, repairing, and maintaining our products and services;

• personalizing, advertising, and marketing our products and services;

• conducting research, analytics, and data analysis;

• maintaining our facilities and infrastructure, including health and safety protocols;

• quality and safety assurance measures;

• conducting risk and security controls and monitoring;

• detecting and preventing fraud;

• performing identity verification;

• performing accounting, audit, and other internal functions;

• complying with law, legal process, and internal policies;

• maintaining records; and

• exercising and defending legal claims.

Depending on the California B2B Contact’s interactions with us, Company may not have used Personal Information collected about that B2B Contact for each (or any) of these purposes and to the extent that Company has disclosed Personal Information about that California B2B Contact, it may not include all of the Personal Information collected about that individual.

Data Retention.  We will retain Personal Information from or about you as reasonably necessary and proportionate to achieve the purpose(s) for which the Personal Information was collected or processed as outlined in this Section 8 unless a longer retention period is required or allowed by law.

 California Rights.  If you are a California B2B Contact, you have the following rights:

(1) Right to Know.  You have the right to request that we disclose to you the following information:

• The categories of Personal Information we collected about you and the categories of sources from which we collected such Personal Information;

• The specific pieces of Personal Information we collected about you for that applicable time period;

• The business or commercial purpose for collecting or disclosing Personal Information about you;

• The categories of Personal Information about you that we sold and the categories of third parties to whom we sold that Personal Information; and

• The categories of Personal Information about you that we otherwise shared or disclosed and the categories of third parties with whom we shared or disclosed that Personal Information.

To make a request for your Personal Information, please email cs@weactiveinc.com or call us at 424-363-3427.  You will need to provide your name and email address you use in your business relationship with us, along with other details about your request.  You will then receive verification instructions by email.  In some circumstances, we may need additional information from you to verify your identity or proceed with your request.

You can use an authorized agent to submit a request for your Personal Information.  

When submitting a request online, your authorized agent should select the “Other” option on the form and, in the field provided, include your name and the email address you use in your business relationship with us.  In addition to verifying your identity, as described above, we also will need to verify your authorized agent’s ability to act on your behalf (e.g., by receiving a copy of your signed permission).  Once verification is complete, we may communicate directly with you for privacy and security reasons.

Please note that, in some instances, we may decline to honor your request where, for example, we are unable to verify your identity or an exception to this right applies.

(2) Right to Request Deletion.  You have the right to request that we delete Personal Information we collected from you.

To make a request for deletion, please email cs@weactiveinc.com or call us at 424-363-3427.  You will need to provide your name and email address you use in your business relationship with us, along with other details about your request.  You will then receive verification instructions by email.  In some circumstances, we may need additional information from you to verify your identity or proceed with your request. 

You can use an authorized agent to submit a request for deletion.  When submitting a request online, your authorized agent should select the “Other” option on the form and, in the field provided, include your name and the email address you use in your business relationship with us.  In addition to verifying your identity, as described above, we also will need to verify your authorized agent’s ability to act on your behalf (e.g., by receiving a copy of your signed permission).  Once verification is complete, we may communicate directly with you for privacy and security reasons. 

Please note that, in some instances, we may decline to honor your request where, for example, we are unable to verify your identity or an exception to this right applies. 

(3) Right to Request Correction.  You have the right to request that we correct inaccurate Personal Information we collected about you.

To make a request for correction of inaccurate Personal Information, please email cs@weactiveinc.com or call us at 424-363-3427. You will need to provide your name and email address you use in your business relationship with us, along with other details about your request.  Please let us know what information you would like to be corrected in the “Request Details” section of the form.  You will then receive verification instructions by email.  In some circumstances, we may need additional information from you to verify your identity or proceed with your request.

You can use an authorized agent to submit a request for correction of inaccurate Personal Information.  When submitting a request online, your authorized agent should select the “Other” option on the form and, in the field provided, include your name, the email address you use in your business relationship with us, and what Personal Information you would like to be corrected.  In addition to verifying your identity, as described above, we also will need to verify your authorized agent’s ability to act on your behalf (e.g., by receiving a copy of your signed permission).  Once verification is complete, we may communicate directly with you for privacy and security reasons. 

Please note that, in some instances, we may decline to honor your request where, for example, we are unable to verify your identity or an exception to this right applies.

(4) Right to be Free from Discrimination.  You have the right to be free from unlawful discrimination for exercising your rights under the CCPA.